A growing business leads to a growing hustle of keeping a track of product data. Not exporting it or not backing it up can lead to dangerous situations.
Exported data can help you keep your data organized and you can analyze it whenever required.
The default WooCommerce allows only a limited product export. So which tool to opt for an advanced WooCommerce product export and analyze the data to manage your store better?
Google has pointed you to exactly what you’re looking for in this article.
What products’ data to export, exporting product categories and attributes, how to export data based on filters, export orders, customers, and other WordPress post types…what insights you can get from your CSV export file; all covered here.
Why do you need to export WooCommerce products data?
As you continue to generate sales, your database of information relating to your orders, customers, and products will continue to grow, resulting in a multitude of opportunities to use this data to grow your WooCommerce business.
Running a WooCommerce store becomes more challenging with hundreds and thousands of products, orders, and other data scattered around.
Growing business comes with growing data hand-in-hand, and not exporting it on a daily basis will disable the smooth, quick, and accurate flow of the business.
You often encounter situations where you need to export different kinds of data externally. Maybe for inventory management, reporting, sales, designing your marketing campaigns, migration to a new store, etc.
Additionally, you should backup your data regularly. Every day and monthly exports will protect you from a potentially disastrous situation.
The problem is almost solved, we have spreadsheets to easily manage tons of product data. So simply by exporting Woocommerce products data to excel as CSV, we can apply filters, and interpret data easily.
Now, there’s a lot beyond CSV export. You can gain some solid insights from your products. Don’t get excited already, we’ll look at it later. But first, let’s see how can we export products’ data to CSV.
Two methods to export WooCommerce products
The first method is the default WooCommerce system. The second method is using a WordPress or WooCommerce export plugin. Both methods allow exporting WooCommerce products as a CSV file.
Export products using default WooCommerce – let’s see if its good or not
The default WooCommerce, in the latest versions, has an in-built product import-export feature. You can use it to export products to a CSV file.
WooCommerce > Products > Export.
Export all product data or export data based on column filters, product type and category filters, and custom meta.
Generate CSVbutton and your product data CSV will be downloaded on your device.
However, you can’t do these using default WooCommerce for export:
- Export products based on date filters
- Apply search filters and export
- Add and delete records before export
- Sort data before export
- Export fields of compatible plugins
Remember, without these, handling large export files becomes cumbersome. You definitely need an export plugin that does a lot beyond traditional export.
Export products using a WordPress plugin
There’s probably a plugin for everything in WordPress and WooCommerce. And there are several good plugins to export WooCommerce products.
We’ll cover not just an export plugin, but a plugin that does beyond export. A plugin that helps you accelerate your store management work, freeing you from the daily store mundane.
That plugin is Smart Manager for WooCommerce and WordPress.
Why use Smart Manager for WooCommerce products export?
The advantage of using Smart Manager plugin is that you get the advanced export features you need for your products. It handles all complexities.
You can export products based on search, date and column filters, custom taxonomies, product fields of compatible products like WooCommerce Subscriptions, WooCommerce Bookings, etc. all as a CSV file.
That’s the reason people also called Smart Manager an all export plugin or WooCommerce store exporter plugin.
Once you install and activate Smart Manager, go to
WordPress admin > Smart Manager. On the Smart Manager dashboard, select
Products from the drop down. Then, simply click on the
Export CSV option. All your store products’ data will be exported as CSV.
You can also apply search conditions before doing an export.
On the Smart Manager dashboard, click on the
Advanced Search toggle. It will open up a slide over panel. Enter the conditions and click on
Search. Then, enable disable columns you want for the export and then click on
As you can see above, it’s an export file of only simple products having a price greater than $1200 and with only limited admin columns.
What can you export for products with Smart Manager
- Export all products data for all product types including custom – simple, variable, subscription, bundles, grouped, bookings, memberships, composite products, addons, vendors…
- Export product categories, attributes, sale price, regular price, product description, stock status, stock quantity…all the data you need
- WooCommerce products with images – featured images, product gallery images
- Export custom views or segmented views i.e export only required data by enabling / disabling data columns.
- Export based on column sorting – Sort a column, say sale price in descending order and then make an export.
- Apply search conditions and export. For example, export only those laptops of Dell and HP whose price is greater than $1000.
- Apply date filters and make an export. For example, export products’ data for the month of March 2022.
- Apply date, columns, search conditions together and export. For example, export only product name and stock columns for April 2022 and price between $50 to $100.
- Export customers, orders, coupons, any WordPress post type. Learn more about WooCommerce customers export and WooCommerce orders export.
- Unlimited export anytime
The bottom line, you get full control over what you want to export as CSV.
Other Smart Manager features
- Bulk edit any fields of any post type quickly – products, orders, coupons, posts, etc.
- Inline edit – Make quick edits directly to any field using the spreadsheet without moving to any individual product, order, post, etc.
- Add your own logo to order printing and also print PDF invoices in bulk.
- Know the lifetime value (LTV) of all your customers along with their total purchases to date and last order details.
- Manage WordPress user roles – change user role, change password, etc.
and a lot more…
Plugins that just export proucts are available, but Smart Manager does so much more.
Top six use cases of product export
Your product’s export CSV is not just data. It’s a great well of insights. By applying smart filters in Smart Manager and then exporting data, you can unlock important insights.
Monitor stock status
Export a CSV file, one today and one maybe a week later to compare the stock status of products, before and after. This will help you to take necessary action like which product is selling fast, which product isn’t selling, what to order more, how much buffer stock to keep, whether to run a sale, etc.
View total sales for each product within the date range
Apply search filter to see products who made total sales > $900 in a week. If some good product sales are on the downside, some marketing tweaks are required.
Smart Manager is compatible with top SEO plugins – Yoast & RankMath. You can export all the SEO fields of these plugins for your products and make necessary changes. You can check whether there are any ‘nofollow’ links, the presence of duplicate keywords, whether meta description is present or not, etc.
Featured images and product gallery images
You can export these images as URLs in the CSV file. You can confirm whether each image is relevant to the product as well as check if any image is missing or deleted. All this by clicking on each URL.
Compare sale of taxable and non-taxable products
If taxable products are sold less in spite of being popular, the total amount including taxes seems a burden. Now, you can’t decrease the taxes. However, you can reduce the sale price so that the total price seems less to the potential buyers.
This data will help you see the trial period, fees, sign-ups, etc. Based on this data, you can further make decisions on your subscription products like whether to increase or decrease trial duration, raise sign-up fees, etc.
Other popular WooCommerce export products plugins
You can also have a check with these export plugins. Though some may only be for products.
Putler is a SaaS that allows you to export your WooCommerce product data to CSV. You can also export sales, orders, transactions, and customers data to CSV.
As well as helping you analyze your store, it provides you with reports and personalized tips. It also includes multiple filters, which help you dig deep into data and export whatever information you need.
Using the products export, you can find out which products are your best and worst sellers, which 20% of your products are the most popular, which customers bought your products and other helpful information that you won’t find in other WooCommerce export tools.
Pricing: Stars from $20/month
Product CSV Import Suite
Developed by the WooCommerce team, this plugin can help you import, merge, and export products and variations to and from WooCommerce using a CSV file.
You can also import and export product data for WooCommerce Subscriptions, WooCommerce Bookings, and WooCommerce Brands plugins with this plugin.
Draft products can also be exported.
WP All Import
The plugin allows you to export your product data to CSV and XML format.
The plugin provides a drag and drop feature to organize columns for a filtered export. It also allows the export of custom product data added by other plugins.
With WPML compatibility, exporting in other languages is not a problem.
Pricing: Starts from $149
I hope this article should have given you a fair idea of how important it is to export products.
WooCommerce export is good. But you need much more than the default capabilities – advanced, easy, insightful. And Smart Manager ticks all the boxes. Not just export, it will also streamline your WooCommerce store management and make your life better.