Last updated on November 9, 2020
Most people don’t know what’s the right gift they should get for their loved ones on different occasions. And cash doesn’t have that personalized touch. Therefore, a gift card helps people solve this dilemma.
Instead of finding the perfect gift for someone who may or may not like, why not just give them a gift card so that they can buy whatever they want through that.
Therefore, to help you create and send gift cards, we have picked some best WooCommerce gift card plugins. If you haven’t started with gift cards for your business yet, then you have landed just at the right place.
Why use gift cards?
While preparing for the sales season and forming your marketing strategy to bring in more customers, it’s tough to ignore the power of gift cards/gift certificates/gift vouchers for your WooCommerce store.
Gift cards will easily let your customers give their loved ones a certain amount, the recipient could redeem by purchasing any product from your store. It’s super-easy, yet many online store owners are not leveraging this system to boost sales.
Benefits of using gift cards
- Easy way to bring in new customers to your store
- Improve your sales instantly
- A great way to start word-of-mouth marketing
- Attract targeted audiences from your existing customers
- Improve your WooCommerce store conversion rate
Best WooCommerce gift card plugins
Ok, now that you have understood why gift cards are a no-brainer for your store, let’s get into my curated list of WooCommerce gift card plugins.
There is a reason why this plugin is listed first. Smart Coupons plugin has everything you need to grow your sales and customers using gift cards. You can manage discounts, coupons, credits, promotions, giveaways using this plugin.
The plugin is available on the WooCommerce official website.
- Create and send gift cards / store credit of any amount. So users can make as many purchases as they want until the credit is exhausted or its validity expires.
- Allow customers to purchase gift cards of any amount from your store
- Allow customers to purchase gift cards of fixed denominations. Say $50, $100, $500 and gift them to their loved ones
- Bulk generate and schedule gift cards with a customized message. A great tactic to delight your loved ones on birthdays, anniversaries or even your customers during holiday season sale.
- Use credits to provide refunds or compensation as well. This is a great way to retain customers.
- Allow restrictions on gift cards based on payment method, user role, etc.
Not just gift cards, Smart Coupons does a ton more –
- Bulk generate unique coupon codes
- Auto-apply coupons via URL
- Advanced coupons restrictions based on location, user role, payment methods, shipping, product attribute.
- Issue a product as a gift via coupon
- Subscription / Recurring coupons – Give discounts to customers who opt for subscriptions.
Quality plugins are not always expensive…Smart Coupons will save you a minimum of $200
If you purchase any gift card plugin, it will cost you anywhere between $49 to $100 or more. Now,
Moreover, you need to manage so many plugins which can be troublesome.
But Smart Coupons is just $99, and you get all these features and benefits within Smart Coupons.
It’s worth the bucks because you can easily make 10x more money!
This plugin packs those features that your customers require. This plugin is available on the WooCommerce official website.
- Existing customers can add gift certificates to their account for later use
- New customers can apply gift card codes right before placing an order — just like coupons.
- Choose a delivery date in the future to send the gift card
- Reporting – keep track of every issued code, generate balance reports for issued, purchased, and expired codes.
Another simple and easy solution to sell gift cards is Gift Up! It is a free plugin, but they charge a small fee (3.49% per each sale) when you sell a gift card.
If you are really low on budget and are just getting started, you can give this a try.
- Fully automated email delivery of your gift cards
- Easy management of all gift cards on your store
- Design your own gift cards, or choose from readymade designs
- Sell gift cards in any currency
- Integration support for more than 1000 softwares
You can also check out Gift Card for WooCommerce. The workings here are also similar.
- Select gift cards from the templates available
- Add your brand logo in the gift card sent via email
- Customers can send unlimited gift cards
- Customers can send the gift note also
Starts at around $35 or Rs. 2639
PW WooCommerce Gift Cards is another good option in the market, which is easy to set up for your online store and start selling.
- Set expiration dates automatically based on the purchase date
- You can also sell physical gift cards
- Add funds to existing gift cards
- Email template system to create beautiful looking emails for gift cards
- Bonus gift cards – offer a free gift card for purchasing a gift card.
- Free version on WordPress.org
- Pro version starts at $59
YITH WooCommerce Gift Cards Pro is also an awesome plugin to manage your gift cards effectively all-in-one place.
- Customers can create gift cards of any amount and customize the cards as per their preferences for their family and friends.
- Choose a custom amount rather than a specific amount set by the store owner (only if allowed)
- Easily sell physical gift cards if virtual gift cards are a limitation for you.
- Add QR Code for the gift cards and use them faster
- Notifications and email options (Both when the gift card is sent and used)
Starts at $119.99
So, all-in-one coupon solution or individual WooCommerce gift card plugins?
No doubt, gift cards are a great way to build to explode sales. Have a clear strategy of how you are going to use gift cards to bring in new customers and retain them for a longer period and increase the lifetime value of a customer.
All WooCommerce gift card plugins mentioned are good. But if you don’t want to spend the extra money and want to avoid managing so many coupons plugin, choose Smart Coupons, because it has so much to offer. You can’t find a lot of the premium features in other WooCommerce gift card plugins as discussed above.
I hope this blog helped you out. Thank you so much for reading until the end!